Quick Response Codes and Social Media

Quick Response Codes and Social Media

QR Codes – love them or hate them, they have all but sealed their permanent place in the mobile marketing world. We see them everywhere: on magazine ads, restaurant menus, business cards, even billboards. But what are they exactly, and why should you be using them? QR Codes, or Quick Response Codes, are comparable to bar codes not only in appearance but usage. QR Codes are read by installing a QR reader onto your mobile phone. When you scan a QR Code with your reader, it allows for a bevy […]

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Social Media Management Tools

Social Media Management Tools

The social media empire is expanding by the day, and no one can ignore the importance of having a social media marketing campaign. However, just having a social media campaign is no longer enough. The key to your success does not simply lie in having a Facebook or Twitter account, but in how effectively you manage your social media outlets. Fortunately, the emergence of social media has also brought about the emergence of software which is specifically designed to make managing your social media accounts easier. Here is some of […]

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Adobe Snaps Up Social Platform Behance

Adobe Snaps Up Social Platform Behance

In yet another move showing that social media platforms are here to stay, market player Adobe just got into the action by acquiring a firm known as Behance. This is an online social media platform geared towards professionals, whose angle is giving them the tools to showcase their portfolios and directly put them in contact with businesses in search of talent. Kind of a souped-up LinkedIn if you will. With over a million members and three million active projects, this acquisition is a great addition to Adobe’s online efforts. They […]

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SEO Tips for the New Year

SEO Tips for the New Year

The year is coming to an end and 2013 is nearly upon us. This past year has been a major one in the world of SEO, with Google cracking down on the quality of websites and adding various updates to its constantly fluctuating algorithm. 2013 is the year of diversity, and in order to avoid being caught off guard we have provided you with a few tips on what exactly to diversify in order to make this year in SEO your best yet. • Links. Link-building, like most SEO tactics, […]

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Social Media Tools to Help Your Campaign

Social Media Tools to Help Your Campaign

Social media marketing is the next big step in marketing campaigns. Everyone has a Facebook or Twitter now, and the number of social media profiles only continues to increase as businesses catch on to the new trend, one by one. Now as your online competition grows it simply isn’t enough to have a page, you will find it must also stand out from the crowd and attract user attention. Fortunately there are several tools at your disposal that can be used to enhance your pages: • “Unlock to Share.” This […]

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