San Francisco Bay Startups: Good and Bad Branding

San Francisco Bay Startups: Good and Bad Branding

With today’s fierce competition for startups in the San Francisco Bay area, it’s important for new companies to establish a brand early. A good brand can easily help a startup make it big, and a bad one can just as easily kill it. What makes a good brand? Good branding goes beyond just an attractive logo and catchy name. It’s important for startups to be consistent in all of their branding, and take every opportunity to convey their brand’s image. Everything a company does or says should reflect the brand, […]

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