The Top 3 Social Media Fails of 2013 (so far)

On May 24, 2013   /   Affiliate Marketing, Email Marketing, Internet Marketing, Make Money, Mobile Marketing, Search Engine Optimization, Site Reviews, Social Media Marketing, Technology, Website Development   /   Leave a comment
The Top 3 Social Media Fails of 2013 (so far)

We’re only five months into the year, and there have already been some great lessons to learn from the big guys. Put these under your pillow tonight, and enjoy sweet dreams of success in social media. American Air: A conversation with a robot isn’t a conversation. Back in February, a Twitter user commented on AA’s merger with US Airways, calling the newly formed company the “largest, sh**tiest airline in the world.” American Air’s robot response tweet was the same one they sent out to every comment about the merger, something

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Tumblr: Say Hello to Your New Sugar Daddy

On May 22, 2013   /   Blog, Site Reviews, Technology   /   Leave a comment
Tumblr: Say Hello to Your New Sugar Daddy

The news became official yesterday: Yahoo has sealed the deal with Tumblr, offering up an astonishing $1.1 billion in exchange for access to Tumblr’s highly prized base. Since word got out a few days ago that the deal was in the offing, social media channels have been flooded with worries, complaints, and anger from Tumblr users. Longtime Tumblr fans have expressed a sense of betrayal – after saying that ads nauseated him, how could CEO David Karp sell out like this? Tumblr influencers, including a co-editor at TechCrunch, have threatened

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Preparing Yourself for Writing Your Industry E-Book

On May 20, 2013   /   Affiliate Marketing, Email Marketing, Internet Marketing, Mobile Marketing, Search Engine Optimization   /   Leave a comment
Preparing Yourself for Writing Your Industry E-Book

The quick rise of self-publishing—specifically on platforms such as Amazon’s Kindle Direct program—has made it easier than ever for people to create and distribute content. For small business owners, this has created the opportunity to share their knowledge and ideas in the form of e-books. The reasoning behind writing a book to be distributed via e-book is twofold. First, as long as the book is well thought out and well written, it can make the author seem like an expert in their field. It can be a nice item to

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Is Your Business Delivering the Wow Factor?

On May 18, 2013   /   Affiliate Marketing, Email Marketing, Featured, Internet Marketing   /   Leave a comment
Is Your Business Delivering the Wow Factor?

It’s one thing to meet the needs of your clients. It’s quite another to exceed their expectations. In fact, it’s exceeding expectations that will keep clients coming back. It’s also instrumental in getting great word-of-mouth exposure. Satisfying your clients is nothing special. If you run a business, it is your job to meet their demands and, so long as they are reasonable, their requests. There is nothing overly special about this. The tricky thing, of course, is to find the line between satisfying your clients and wowing them. Then, once

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4 Tips to Build Audience Engagement

On May 16, 2013   /   Affiliate Marketing, Email Marketing, Internet Marketing, Make Money, Mobile Marketing, QR Marketing, Search Engine Optimization, Social Media Marketing, Technology, Website Development   /   Leave a comment
4 Tips to Build Audience Engagement

Okay, maybe you don’t have the creative resources to pull a viral YouTube video out of your hat. Most people don’t. But there are some very practical and simple ways to incite better engagement with your online audience. Here are a few great tips that are easy to use – and almost entirely free. 1. Ask questions You don’t have to ask your audience questions that relate directly to your business. Your goal is simply to get them talking. Finding out what interests them can lead to all kinds of

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