5 Building Blocks To A Great In-Store Experience

If you want your business to have a future, you must create great in-store experiences for your customers. Offering helpful customer service, a fun and interactive atmosphere and streamlined checkout are just three keys to bringing new customers in and ensuring they come back. That positive experience also helps customers engage with your brand and … Read more

The History Of Brick-And-Mortar Retail And What’s In Store For The Future

CEO at Raydiant, creating a market-leading offering that brings brick-&-mortar locations to life. No matter what changes, one principle remains the same in retail: getting customers the products they need and giving them a great experience while doing so. Of course, brick-and-mortar retailers certainly have changed over the years. Store sizes have expanded and contracted, … Read more

Brick-And-Mortar Shoppers Have Spoken: Offer Great In-Store Experiences Or Kiss Customers Goodbye

Those who portrayed brick-and-mortar stores as a relic of retail’s past have had to backtrack in a major way. Once regulatory restrictions allowed shoppers to visit physical stores once again, brick-and-mortar store sales grew faster than e-commerce sales for the first year in retail’s recorded history. Still, practitioners of brick-and-mortar must not take their own … Read more

The retail CX future Is all about in-location experiences

Retailers nationwide are searching for the coveted competitive edge. Rather than a shortsighted cost-cut or an investment in a negligible feature of your stores, consider focusing on the quality and ingenuity of your customer experiences. Raydiant’s State of Consumer Behavior 2022 report found customer experience has a direct effect on revenues as 83% of shoppers … Read more

Four Trends To Recognize To Thrive in Brick and Mortar Today

With Raydiant’s State of Consumer Behavior 2022 report, the team tracked prevailing consumer habits and trends so that leaders don’t have to. We discovered a shopper base that is seeking exciting in-store experiences, and one that is generally unforgiving of organizations that fail to deliver them — as well as other useful insights. Most brick-and-mortar … Read more

A definitive guide for measuring the ROI of in-store experiences

Memorable, sustainable retail experiences blend creativity and hard data. As important as the creative elements of your in-store experiences are, you must have clear metrics to determine which experiences are working, which need minor tweaks, and which are not worth the investment. Our State of Consumer Behavior 2021 report revealed that customers today will quickly … Read more

Shoppers Still Value In-Store Retail Experiences

Brick-and-mortar retail has proven more resilient than most could have anticipated. A year-plus of turmoil has largely continued into 2021, and yet nearly half of shoppers still prefer to shop in-store rather than online. Our State of Consumer Behavior 2021 report revealed consumers’ unwavering desire to shop in-store; 48% of shoppers head to the store … Read more

Five Predictions For The Future Of In-Office Work

No one could’ve prepared for the way things changed in 2020. Every aspect of life was impacted by the Covid-19 pandemic, and especially work, where offices shut down and teams went remote overnight — and stayed that way for more than a year in some cases. It changed the notions many have always held about … Read more